We are a woman-owned business founded by Jill Moore, an inventor, entrepreneur, and mom.
Like many parents, Jill struggled with finding the right shoe fit for her children's constantly growing feet. After talking with other parents (and grandparents) about her experiences with buying the wrong shoe size for her children, she realized this is a common problem.
She quickly went to work and began many months of researching and praying on how to make the shoe buying experience for children easier and stress-free.
Jill soon invented a children's shoe sizer solution and footwear accessory that is portable, reusable, and provides the perfect shoe fit from heel to toe.
